Fetico Tokyo Spring 2026 Collection
Now in its fifth year, Fetico has quickly positioned itself as the sexiest brand in Japan. Designer Emi Funayama was this season’s ‘By R’ recipient, which means her show was funded by Rakuten, Tokyo Fashion Week’s official sponsor. It was an opportunity for Funayama to show the power of what she does with Fetico, which is boudoir-ready womenswear that feels quietly revolutionary in the buttoned-up context of Japanese femininity.
She called this collection ‘The Depth of Her’ and continued to build on her brand codes of gothic, vampy womenswear. There were lace-covered bustles, denim corsets, and pointed collars that extended all the way down to the waist. Intricate lace cutout bodysuits and skintight dresses were layered with strappy lingerie, while a cropped red blazer flashed a sliver of navel and had a doorway-shaped hole at the small of the back.
It was a collection that covered a spectrum of sexiness, from the subtly sensual down to the straight-up smutty. More than that, it showed Funayama’s skill at making lusty clothing feel realistic, alluring, and accessible, all while covering a range of comfort zones—from red light dominatrix to veiled Amish runaway. Crucially, it never veered too far into costume territory; Funayama knows how to balance the erotic and the kitsch.
After the show, Funayama said she had been inspired by the artist Rebecca Horne and the photographer Irina Ionesco—two women who, in distinct ways, explored the edges of the female body. “Although they have very different styles, I really sympathized with their conviction in creating something that they believed is beautiful,” she said. “I wanted to achieve that too, so I fused their two styles in my own way to create this collection.”
It’s easy, even for this hopelessly male writer, to see the appeal of shopping for Fetico. What kind of person do I want to be today, and how much of myself do I want to expose to the world? Day to day, that answer can shift. Here’s a brand that can evolve with it.
