If things feel a little busy right now, buckle up: the annual REI Holiday Sale is officially live, and things are about to get a lot busier. For context, this is pretty much the only time of year when REI offers insane deals on its entire assortment of outdoorsy gear. And that means that if you’re in need of basically anything that might prove useful outside, and also like saving up to 30% on said anythings, it’s go time.
What kind of assortment are we talking about? Approximately 8,000 products, if you like data. If you’re more of a visual learner, though, think a preposterous amount of trail-ready shoes, super-warm puffers, adventure-friendly clothing, and pretty much anything you’d like to take with you when you leave your apartment for either a moment or an extended period of time.
If you see something you like, don’t hesitate too long: while the deals are guaranteed, the inventory isn’t. Wander into the wilds of REI for yourself or scroll down to see what we’re feeling.
In This Guide
Outerwear Deals
The North Face
Terra Peak Insulated Hoodie
The hoodie moniker you’re seeing is based on the profile of this jacket—which is slimmed-down and layer-friendly—but don’t let that fool you, because something like this is built to withstand conditions far worse than a February commute.
Arc’teryx
Delta Pullover Hoodie
There are fleece-lined hoodies that aren’t as warm as this feather-weight joint from the masters of lightweight insulation.
Fjallraven
Expedition Pack Down Hoodie
Big Puffers tend to steal the spotlight when winter gets rolling, but when it comes to actual utility, there’s nothing that can top one that’s both mid-weight and amenable to some layering (like this one is).
REI Co-op
Trailmade Rain Jacket
A sub-$50, rain-stopping, ultra-packable shell has a home in just about any coat closet, regardless of what kind of shape your bad-weather lineup is in at the moment.
Clothing Deals
Patagonia
Natural Blend Retro Cardigan
One of the most universally beloved fleece’s in history hasn’t aged a day, but that price tag is very much on a timer.
Mountain Hardware
Summit Grid Big Grid Hoody
The maniacs at Mountain Hardware turned “Snug as a Bug” into a portable concept.
Patagonia
Lightweight Synchilla Snap-T Fleece Pullover
You’re probably familiar with the work of one Patagonia’s all-time workhorses, but that price is a new wrinkle entirely.
Columbia
PFG Tamiami II Long-Sleeve Shirt
Parents don’t bat 1.000 when it comes to leading by example, but dads everywhere got this one right.
Shoe Deals
Salewa
Wildfire Leather Approach Shoes
Your trail shoes can have a little safety orange. As a treat.
La Sportiva
TX4 EVO ST Approach Shoes
There are roughly two dozen tech-related reasons you’ll see these scuttling up Half Dome in large numbers, but they also happen to look great with a pair of mid- to dark-wash denim and a winter coat.
The North Face
ThermoBall Traction Mules V
Call them sleeping bags for your feet, call them podal puffers, call them whatever you want—just know that you’ll find an excuse to wear these daily if you have them nearby.
Keen
Jasper Zionic Sneakers
The iconic Jasper still crushes, but if you’re looking for a little (or a lot) more traction and some subtly upgraded technology, this particular remix is calling your name.
Gear Deals
Osprey
Stratos 34 Pack
You might think all backpacks are the same, but about 15 seconds with one like this on your back will make you understand what all the fuss is about.
Gordini
Spring Gloves
As someone who lived in a ski town for years and exclusively used spring gloves, I will say that a good pair of spring gloves—lightweight, easier to hold things with—will also keep your hands warm during the winter.
Yeti
20 oz Rambler Tumbler
I’ve put ice cubes in one of these on a Monday and on Wednesday they were still clanking around.
Nemo
Moonlite Elite Reclining Backpacking Chair
Sure, this will elevate a campsite, but unpacking this up for an afternoon at the park would feel electric.
REI Cyber Week FAQ
Does REI have a Black Friday sale?
Technically, no. REI famously shutters its doors on Black Friday as part of its #OptOutside campaign—a genuinely good-guy move that encourages everyone to spend the day anywhere but a checkout line. But make no mistake: REI still runs a sizable sale around the holiday stretch, with plenty of deals on gear, apparel, and outdoor essentials. So while you won’t be shopping on Black Friday itself, the REI “holiday sale” is very much on.
What are the best things to buy at REI?
Pretty much anything you’d want on your back (or in your pack) before heading outdoors. Gear, clothing, footwear, accessories: if it upgrades your time outside, REI probably stocks it. Think hiking boots, rain shells, tents, insulated layers, trail runners, winter coats, and climbing shoes.
The co-op leans heavily on the legacy heavy-hitters of the outdoor world. Think Patagonia, The North Face, Arc’teryx, Salomon, Merrell, Osprey, Smartwool, Black Diamond, MSR, and the like. It may not always have the buzziest next-gen gorpcore upstarts, but when it comes to tried-and-true brands built to survive actual weather (and not just a microtrend), REI is still the gold standard.
This year in the US, Black Friday is on Friday, November 28, a day after Thanksgiving. While that’s the official date, many retailers roll out deals throughout November. You can expect the biggest discounts to happen between Thanksgiving and Cyber Monday, but be on the look out for retailers to launch sales early.
Cyber Monday lands on December 1 this year, the Monday after Thanksgiving. Most brands keep the deals rolling through the week—but don’t bank on it.
