Timothée Chalamet Gets Into Kalshi Promo in the Most Timothée Chalamet Way

One thing about Timothée Chalamet: he’s always going to keep things interesting. At his day job, he’s on a constant mission to add some spice and innovation to the normal order of movie promo and press runs. Now, he’s once again applying that mindset to his extracurriculars with a fun series of ads for Kalshi, the ubiquitous prediction platform, who says this marks the “first installment in a broader creative initiative” in a multi-year deal with the actor.

It’s been a busy spring for Timothée as he upholds his status as one of the New York Knicks’s most faithful supporters, attending every home and road game, whispering protection spells on Jalen Brunson and co. like Professor Snape. In the midst of that important work, though, he’s come through with a new slice-of-life series of ads for Kalshi that zero in on the actor’s day-to-day activities in between being on set or courtside.

While the obvious move with a noted basketball diehard would be to play up the sports betting angle, Tim zigzags with a bunch of clips that are notable for their banality. Timothée at the dentist. Timothée beefing with annoying neighbors (and unleashing a vertical that would make OG Anunboy proud). Timothée… playing the keyboard in the middle of a Guitar Center?

The spots are incredibly random, and decidedly indirect with regards to what they’re marketing, which is the point, of course—in keeping with the TC brand of being lightly weird and heavy on the meta. (Remember the Cash App commercial?) It’s an ad for one of the most rapidly expanding brands on the planet, but still manages to feel voyeuristic and just left-of-center enough to be charming. Now all we need is a “leaked” Zoom call of Tim pitching a bunch of Kalshi execs on increasingly outlandish concepts. Watch the ads below.